If you’ve been following Verge, then you no doubt heard about their hyped up partnership with a company that has remained anonymous until April 17. At the time of the announcement, the market cap went up by 24% in one day, after bottoming out like most cryptos on March 18th. The partnership was touted as “the largest cryptocurrency collaboration to hit the market.” A partnership with Pornhub is no joke, but it is anticlimactic news, when the bar was set so high.

Make no mistake, it is great news that the adult content website, Pornhub is expanding their payment options to include Verge. This may open the door to other payment methods as well, meaning a wider use-case for crypto. This move is also in alignment with Verge’s mission as a privacy coin. The idea that a porn consumer may use an anonymous, private payment method to consume such content is appealing. Assuming that the activity involves consenting adults – or in this case, an individual adult consuming content that appeals to their preferences, this is a good thing. It means that people may keep their private lives private. This was not the case with the Ashley Madison data breach, where a searchable database of users was released to the public.

If this deal works out, and Verge proves viable as a private payment method, then Pornhub may lead the way for other adult content sites to follow. However, Verge had a security vulnerability in early April when a hacker counterfeited a large number of XVG coins, requiring the developers push out a hard fork. Assuming that this problem has been resolved, the question remains as to how secure XVG is today, and if there are additional security holes that have been overlooked. Still, Pornhub is clearly all-in on this deal, based on the amount of publicity they’ve gotten across mainstream media.

According to the Pornhub blog:

“The future has come. In our efforts to keep current with our community’s privacy and payment preferences, Pornhub will now be accepting Verge as a means of payment for services like Pornhub Premium and more, on our platforms. Building on Verge’s core values of security, anonymity and practicality, the introduction of this cryptocurrency as a means of payment Pornhub signifies an important foray into the future from the industry that is always on the cutting edge of technology.”

This is certainly good news for XVG, but the market response would suggest that it did not live up to the expectations set forth in the original announcement. As part of that announcement, the Verge team was asking for donations – very large donations. They requested that believers in the coin crowdfund a goal of 75 million XVG over the course of a few days, worth approximately $3 million at the time. They received a substantial amount of donations, and followed through on their promise to announce their big partnership, though a question remains as to the purpose of these funds. It’s possible that the money was used for publicity, though it seems like a much lower ask would have achieved that end.

In the time leading up to the announcement, the price of XVG rose from just under 4 cents to just over 11 cents at its peak, before plummeting to 7 cents a day later. While it is notable that the 7 cents is triple the value of XVG a month prior, according to CoinMarketCap, with the right move, one might have expected the price to continue to climb after the announcement, rather than moving in a negative direction.

Over the next few days, we’ll see if the market for XVG recovers from the too-high expectations set prior to the announcement and take it at face value. Over time, we’ll also see if Verge is indeed the privacy coin it has been promoted to be, and if its security patches hold up. If these things stand the test of time, then Verge may reach new levels. If not, then perhaps another privacy coin with different technology will replace them.